According to Jim

The Internet Place for a Wide Variety of Topics

Welcome to the online information zone. Topics of Marketing, Internet, Google, Apple, Advertising, Blogging, Computers, Hardware, Software, Hard Drives, Routers, and Networking to name a few.

Jim’s Computer Life in the Cloud Online




Today I was reminded of my early life in the Apple PC world when someone asked me a question in regards to fixing an old Macintosh Plus computer. The Macintosh Plus computer was the third model in the Macintosh line, introduced on January 16, 1986, two years after the original Macintosh and a little more [...]






Click to read more about: Jim’s Computer Life in the Cloud Online

Today I was reminded of my early life in the Apple PC world when someone asked me a question in regards to fixing an old Macintosh Plus computer.

The Macintosh Plus computer was the third model in the Macintosh line, introduced on January 16, 1986, two years after the original Macintosh and a little more than a year after the Macintosh 512K, with a price tag of US $2599.

Let me tell you a short story. Many years ago, I purchased an Apple Macintosh SE and then later purchased a PowerPC 6100 series computer. Both of these computers made life working with a PC fun. Of course, I am using the term “PC” in a generic form here. The 6100 brought color (actual color monitor) into my computer life, and it even trail blazed the path to the Internet when most people didn’t have a clue what the “Internet” was about, nor had they even hear the “Web” term, or being “online” with a computer.

I was an early alpha and beta tester for the Mosaic browser which was the precursor for Netscape Navigator, which ultimately morphed into Mozilla Firefox. Mosaic’s direct descendant on the coder line, via Marc Andreessen, was Netscape Navigator. Netscape Navigator’s code descendant is Mozilla Firefox. It was around this time I started doing some basic website customization and web design for fun.

I knew the early Apples inside and out. However, the business world was using mostly all DOS PCs with software from Microsoft and IBM. So, when Microsoft introduced Windows 95 and then Windows 98 and ME became available, and PC makers were starting to build computers for the masses, my wife and I purchased a Tiny Computer, which was not so tiny after all, but was a brand name manufacturer of computers.

Tiny Computers, was Britain’s third largest computer manufacturer at the time, based in Redhill Business Park in Salfords, Redhill in Surrey, England. The Tiny brand of computers were sold in the United States at retail outlets at extremely competitive pricing. Tiny used the advertising slogan ‘Think big about your PC – think Tiny.” During the late 1990s they were a highly successful firm having units throughout the major retail stores of the UK, but their profits eventually began to fall due to competition from other major computer brands and they were bought out of Administration by their rival TIME. However if you look around now, there seems to be a lot of new tiny computers, i.e. mini laptops such as Acer, ASUS , HP Mini, Dell Mini, other Netbooks, Apple MacBook Air, Apple iPad, and a host of other manufacturers’ netbooks and minis are now on the landscape.

As the electronics in these computer devices have shrunk, the power within the boxes have expanded exponentially. Battery technology has greatly improved along the way, making the devices quite portable in their usage for long periods of time. However, that does not really paint the whole picture of what is going on today. We tend to think of the computer as a device we store things in, and a device we use for emailing, writing, and even research through the Internet. We store documents, pictures, songs, programs, books, track our finances, and do social networking with our friends and relatives all over the world using the PC, and now even using our smart phones like the iPhone and Androids to quickly post a picture, send a message, or check our emails.

What many of us fail to realize is the impact that the cloud is making on our lives, and how the PC might simply be a thing of the past in our thinking. In fact, it is quite likely that the near future, the PC will simply be a device that is so cheap, and common place that it will be like having a watch on your wrist. Just about everyone has a watch, and very few get excited about having one. Yes, you might want a Rolex, but seeing the time on a Timex will do just fine.

First off, what is the cloud? Or, what is cloud computing?

Cloud computing is the delivery of computing as a service rather than a product, whereby shared resources, software, and information are provided to computers and other devices as a utility (like the electricity grid) over a network (typically the Internet).

Believe it or not, most of us use cloud computing every day. In fact, I am using cloud computing just writing this document. As I type this document on my MacBook Pro, the computer is simply being used as a terminal that is tied into my web host server, where my website is located, where I have WordPress blogging software and content management software installed, and where the physical files are stored.

Another form of cloud computing is Google’s Gmail application, where all the emails are stored online, and access is provided through all types of devices, i.e. PCs, Apple laptops, iPads, netbooks, iPhones, Android smart phones, and even our new smart TVs have Internet access capabilities.  Even the Amazon Kindle, Kindle Touch, and Kindle Fire, Full Color 7″ Multi-touch Display, has Internet Wi-Fi access available for it. The days of using one PC device for everything is long gone. In fact, that is one of the reasons the cloud is here to stay. People want instantaneous access to their information through all the different electronic devices available to them. They want to be able to check their email from the cell phone, or check their friends Facebook pages from their iPad, or conference on their laptop when on the road, or even download a new book to read when ever they want.

No doubt about it, this generation is living in the cloud whether they realize it or not. Now, even businesses are moving to the cloud too. The same things that have occurred in the consumer world is also happening in the business world. Companies are looking for ways of reducing their costs, and one area of expense that are being looked at with a critical eye is the IT department. IT departments have traditionally had their plates full. They have had to juggle all types of activities; server integration, software, backups, computer laptops and desktops, email configuration, email maintenance, email backups, and one of the most important items, security. All of this adds up to big money. The answer my friend, is blowing in the wind, it is in the cloud.

Cloud ComputingGoogle Apps for business is one of the cost saving enterprise solutions available for small, medium, or any large business today. With the adaptation of Google Apps integration for a business, a company can realize enormous savings, reduced headaches, elimination of concern over hardware server problems, backups, power outages, and of having to deal with other interface items related to PC hardware, software, email integration, and more.

Need help with your business? Contact Jim at Professional Web Services today.

-->
Tag:

Info at @YourCompany.com Email Addresses




Question asked by a reader: I receive allot of spam recently using the from: Linkedin Communication and to: info@a-company-name.com or some other junk in front of @ a-company-name.com Do you think it comes from Linkedin link on home page or is it something else? Answer: The info @ a-company-name.com email addresses are spam magnets. Even [...]






Click to read more about: Info at @YourCompany.com Email Addresses

Question asked by a reader:

I receive allot of spam recently using the from: Linkedin Communication and to: info@a-company-name.com or some other junk in front of @ a-company-name.com

Do you think it comes from Linkedin link on home page or is it something else?

Answer:

The info @ a-company-name.com email addresses are spam magnets.

Even if you don’t post that email address, the spammers use it to send every url an email because they know there are a lot of people that have an info @ company email address. They also use a means of targeting a URL with a dictionary attack. So, if people leave a default (catch all) email address, and the spammers use any type of attack, they can find unlimited email address openings to send spam. This is why it is never a good idea to use a “catch all” email address. Not only will it be a bad experience for the user having to go searching through the tons of spam, but it will simply be an undo strain on the hosting server. This is why, many servers and hosting companies are limiting this type of setup. Additionally, if you choose to run this way, you run the risk of alienating yourself with the hosting company. In essence, they won’t like you very much and run the risk of having your website be transferred over to a much poorer server environment, one that has other less than desired operators and webmasters.

Once an email address is in the spammers database, it is impossible to get it cleaned, because other spammers get it from others online.

I strongly urge you to guard your email addresses carefully online. Use of Javascript, a picture image of the @ email address, or formmails are some of the things you can use to be proactive to protect your emails from the spam bots (email scavenging programs that automatically harvest email addresses online). However, even having guarded your email address, I strongly suggest using spam detection, or filtering it through Google Apps for email, or running it directly through Gmail (by adding an account in the Gmail settings), or other options like that for the long haul.

Do the right thing, and don’t use a catch all email address. If you have a number of email addresses that you want to use as throw away emails for signing up for things online, do a forward of those select throw away emails to your main email address instead. Then you can create email filters to place them in folders or assign labels. You can also add address aliases for your main email address. Read about on how to use an email address alias name.

For online marketing solutions for your business visit your B2B and B2C solution provider. Need a good webmaster? Contact us today.

-->

Use Google Checkout Google Wallet For Secure ECommerce




Google Checkout, also called Google Wallet, is the ideal solution for secure eCommerce shopping; with the ability of the buyer to use any major credit card, and maintain privacy for the buyer and his or her supplied credit card information from being shared with any seller. Online Privacy And Security of Financial Information is Extremely [...]






Click to read more about: Use Google Checkout Google Wallet For Secure ECommerce

Google Checkout, also called Google Wallet, is the ideal solution for secure eCommerce shopping; with the ability of the buyer to use any major credit card, and maintain privacy for the buyer and his or her supplied credit card information from being shared with any seller.

Online Privacy And Security of Financial Information is Extremely Important For Consumers and Corporate Buyers Alike

Global CustomersWith the concern for online privacy and keeping one’s credit card information secure, choosing the most secure form of e-Commerce is at the highest priority level for consumers and business’ buyers wishing to shop at online e-Commerce wholesale and retail websites.

More and more eCommerce websites and online retailers are using the Google Checkout system for secure online transactions. This is making it much easier for any consumer making purchases, and for corporate buyers to shop online with full assurance of privacy of personal and business financial information, and quickly being able to make future purchases at other online retailers that accept the Google Checkout system for payment. Look for the “Google Checkout Buy Now Badge” of acceptance, for online retailers that accept the Google Checkout payment processing system.

Google Checkout is the Most Secure Payment Processing System

In my opinion, Google Checkout is one of the most secure forms of eCommerce available to the consumer or buyers for large or small businesses. An order can not be processed without first being initiated on the buyer’s end, and with first having full approval from the buyer (the purchaser), also initiated only on the buyer’s end. The seller can not charge more than what was originally approved by the buyer. The seller simply receives the order, and fills it for shipping. The seller can cancel orders or refund full or partial amounts only. Just like at any brick and mortar store, each retailer has their own return policy and refund policy. So, it is always a good idea to read the retailer’s return and refund policies closely before making an online purchase.

Google Checkout Google Wallet Key Points

  • Payment Processing is Extremely Secure
  • Credit Card Information is not Shared With Merchants
  • Many Online eCommerce Websites are Accepting Google Checkout
  • A Google Checkout Account for a Buyer can be used at all eCommerce Sites Accepting Google Checkout
  • Quick and Easy Checkout Process
  • Future Purchases are Even Faster
  • Track Purchase History
  • Retain Shipping Address
  • Google Checkout is Free (No Cost) for Buyers

You will see exactly what your account will be charged. Descriptions, Quantities, Prices, Taxes, and Shipping Charges will all be documented and verifiable before the “Place your order now” button is clicked.

Sign Up For Google Checkout

If you are a first time user of Google Checkout, you may sign up for Google Checkout prior to, or right at, the order process. Sign up for Google Checkout at: http://checkout.google.com. I also suggest reading the FAQs and key details of how the Google Checkout system works.

Once you are signed up for Google Checkout, you can then purchase any product or service, from any other retailer that accepts the Google Checkout payment processing system, and not have to fill in all your information again and again.

I personally am one that is super concerned about privacy online. So, I can vouch for the integrity of the Google Checkout eCommerce payment handling system.

Yes, I know there are other systems out there, but to me, the Google Checkout System seems to be the best fit for both parties involved. The buyer and the seller are joined together in an unbiased middle man role that keeps the buyer’s information private and secure, while at the same same time provides a great payment processing system for the retailer to conduct secure eCommerce online.

Marketing Hand Shaking

While you still may be leery of using any form of eCommerce for buying or selling goods or services online, it is wise to understand how business operates in general. The world of business operates on the exchange of products and services. Everything has to begin with trust and a hand shake at some point along the way. The buyer has to trust that the seller is providing the product or service they are purchasing. The seller has to trust that the buyer is going to pay for the product or service being rendered. What better way of encapsulating that trust factor than with a secure form of payment processing that is not only secure, but is also private, easy to use, and with verifiable handshaking going on between the buyer, the seller, payment system, and the delivery system. Google Checkout is really marketing at its finest. Marketing is defined as the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. The term developed from the original meaning which literally referred to going to market, as in shopping, or going to a market to sell goods or services.

Jim Warholic
President, Professional Web Services, Inc.

Get your business established on the online market place today. Get the Internet marketing business solution now. Increase your online sales. Contact Jim Warholic for his company’s Internet marketing solution for your business today.

Marketing Hand Shaking

-->